INSIGHTS
ASCI’s new guidelines for ‘Online Deceptive Design Patterns in Advertising’…
Neha Kalra
Pulp Strategy reveals India’s 1st AI created Digital films
Adgully Bureau
Content Maturity Models: Ensuring Your Content Strategy Evolves with Your…
MN4U Bureau
AI humanoids and the future of personalized customer interactions
Ambika Sharma
Pulp Strategy unveils Yukti A revolutionary AI-powered humanoid strategist
indiantelevision.com Team
Stoxkart unveils new campaign for trading aficionados
Storyboard18
Stoxkart reaches out to trading aficionados in new ad
e4m Staff
Budget 2024 What Pulp Strategy's Ambika Sharma and NеtSеtGo's Sundееp…
Storyboard18
Pulp Strategy reveals India’s 1st AI created Digital films
CXOtoday News Desk
Pulp Strategy unveils India’s first AI-generated digital film
MBDesk
Weekend Unwind with: Pulp Strategy’s Ambika Sharma
Arth Chakraborty
This year’s festive season is bound to be better than…
MN4U Bureau
The Price Of Branded Content: Creating Value Beyond Traditional Advertising…
Neha Kalra
How digital marketing entrepreneur, SaaS innovator, biker boss Ambika Sharma…
HERSTORY
Pulp Strategy is building a digital transformation practice which is…
We are poised for 100% YOY growth this year. 2020 was a…
Jagatjit Industries Limited assigns digital mandate to Pulp Strategy
Jagatjit Industries, the third-largest producer of IMFL brands in India has awarded…
Pulp Strategy wins digital mandate for Jagatjit Industries
Mumbai: Producer of IMFL brands in India, Jagajit Industries Ltd (JIL) has…
Pulp Strategy bags digital mandate for Jagajit Industries
Pulp Strategy has bagged the digital mandate of Jagajit Industries. The account…
Pulp Strategy appointed digital partners for Jagatjit Industries
The mandate includes digital and marketing intervention across JIL brands. Jagatjit Industries(JIL),…
Durr Group onboards Pulp Strategy as its Digital Agency
Mumbai: Durr India, a subsidiary of the Durr Group, a global mechanical…
Dürr Group appoints Pulp Strategy as their digital agency
The digital agency will also be responsible for planning new digital initiatives…
Dürr India appoints Pulp Strategy to handle its digital duties
Dürr India, a subsidiary of the Dürr Group, assigned its digital mandate…
Pulp Strategy bags digital mandate for Dürr India
Dürr India assigned its digital mandate to Pulp Strategy. As a part…
Why Personalized Content is the Future of Digital Marketing
Personalization when implemented correctly, enables brand messaging to break through the cluttered…
Pulp Strategy celebrates World Emoji Day with a custom AR…
The Pandemic has brought the world on its knees with worldwide disruption.…
Pulp Strategy celebrates World Emoji Day through AR filter custom
The Pandemic has brought the world on its knees with worldwide disruption.…
B2B brands need to think beyond lead generation
New Delhi: In business-t0-business(b2b), marketing often comes to a halt at the…
Indian Startups Response To The Second Covid-19 Wave
After Q4 was spent celebrating an impending business recovery and riding the…
Environment not conducive to host IPL 2021-like events: Ambika Sharma
While we stare at huge losses be it sponsors, broadcasters, BCCI, the…
A brand will get the ROI in proportion to the…
Pulp Strategy is India’s leading independent agency in its space and has…
Pulp Strategy wins digital mandate for home appliance brand Whirlpool
Whirlpool of India, a subsidiary of Whirlpool Corporation, the world’s leading kitchen…
Pulp Strategy wins digital mandate for Whirlpool
Whirlpool of India, a subsidiary of Whirlpool Corporation, has assigned its digital…
Digital advertising is interactive and has more reach than TV…
In advertising, creativity plays a key role and the digital medium has…
Pulp Strategy wins the digital & creative mandate for Pickrr…
Pulp Strategy has bagged the digital and creative mandate for Pickrr post…
Pulp Strategy wins the digital & creative mandate for Pickrr…
Pulp Strategy, India’s largest independent agency focused on Strategy, Media, Design, Content,…
Women bikers lead the way: Tale of one's grit, road…
NEW DELHI: As one of the few women bikers to ride a…
Ambika Sharma on tackling mental health amidst WFH during COVID-19
The current COVID-19 situation is the first experience for most of us…
#FightBackCorona: Acclimatize, innovate and work on the basics: Ambika Sharma
These are extraordinary times and we all are in uncharted territory. There…
Why Chatbots Are the Future of Marketing: The Battle of…
All aboard the chat bot! Well actually wait and take a step…
Impact of COVID-19 on Brands and Business: Ambika Sharma
COVID-19 is a black swan event, a human tragedy with a long-term…
Technology, with a human touch: Why ‘humanistic automation’ is the…
Imagine a world without technology. No, actually scratch that, imagine a world…
How brands can survive and emerge from these tough times
These are unprecedented times. Life has come to a standstill; well, business…
Ambika Sharma talks memorable biking trips, shares experience of riding…
Ambika Sharma, Founder and MD of Pulp Strategy, loves riding bikes and…
3 strategies to keep your content marketing on top in…
By Ambika Sharma The world is a global village, driven by the…
Pulp Strategy launches AR powered Creative-Tech suite of services
New promising technologies are increasingly giving wings to self-expression among the youth.…
Pulp Strategy launches AR powered Creative-Tech suite of services
New Delhi : Pulp Strategy has launched creative tech to power up…
Pulp Strategy wins the digital mandate for Origo Commodities
New Delhi: Pulp Strategy, India’s largest independent agency in digital communications and…
Pulp Strategy bags digital mandate for Origo Commodities
Pulp Strategy, the digital communications and technology agency, has been awarded the…
Pulp Strategy wins the digital mandate for Avon
Pulp Strategy has recently bagged the digital mandate for leading direct-selling beauty…
Pulp Strategy wins the digital mandate for Avon
Pulp Strategy has recently bagged the digital mandate for leading direct-selling beauty…
Pulp Strategy introduces product life stage based custom services for…
Pulp Strategy, an independent agency in the digital communications and technology space,…
Pulp Strategy introduces product life stage based custom services for…
Digital communications and technology agency Pulp Strategy has introduced life-stage based custom…
Pulp Strategy wins Proburst's digital mandate
Following a multi-agency pitch, Pulp Strategy has won the digital media and…
Pulp Strategy bags digital and creative mandate for health and…
The agency’s annual mandate includes overseeing the brand’s digital and social media…
Ambika Sharma becomes sole equity stakeholder of Pulp Strategy
New Delhi[India], Mar 12 (ANI): In a massive top-tier overhaul, the reins…
Pulp Strategy founder Ambika Sharma buys out partner’s stake
MUMBAI: Ambika Sharma, the founder of Pulp Strategy, has taken full control…
Pulp Strategy conceptualises Tupperware’s #PressForConfidence campaign for International Women’s Day!
In order to honour the women and their hard work, Tupperware India…
6 Social media creative trends for 2018
Ambika Sharma– Founder & MD, Pulp Strategy Communications shares six trends that…
Start-up hits the road to map biking trails
Trails of India’s platform helps bikers connect with others in the community…
Philips Avent promotes breast feeding awareness in latest campaign
Philips Avent promotes breast feeding awareness in latest campaign Royal Philips has…
How intelligence-driven and personalised marketing can assist start-ups in improving…
Possibilities! In a world full of problems, hardships, and challenges, there simultaneously…
Guest Column: Interactive marketing can be up to 12 times…
Subject teachers of two different sections have a completely different teaching approach.…
Open content on digital is an opportunity to improve engagement:…
Operating in the experiential marketing space, Pulp Strategy Communications has not only…
Philips Pro Skin Advance Trimmer – The Big Leap
With urbanely-styled, well-trimmed men setting a new style marker, India was witnessing…
7 Reasons to Take Pride in Your Work or Go…
It’s review time and there is a lot of talk about how…
After Hours: Biker lady Ambika Sharma
A science student who went on to study Shakespeare, a software developer…
Entrepreneurship is challenging but it is a passionate journey: Ambika…
Some consider me a serial entrepreneur. In my career of 17+ years,…
Factors Working in Favor of Indian Women Entrepreneurs in 2017
With female professionals holding only 12% seats in global board rooms, women…
How marketing automation can help brands in identifying and tapping.......
There is a reason why marketing is considered to be just as…
Pulp Strategy Secures the Digital Mandate for Vrindavan Chandrodaya Mandir,…
Pulp Strategy, a multi-award-winning full service agency in the realm of experiential,…
Brief Buzz: Trending now in digital marketing – Ambika Sharma
Adgully has commenced a new column – ‘Brief Buzz’ – wherein we…
Instappy: Working Towards Democratizing the Playing Field for All Buisnesses
Post investing 1 year plus in development Instappy was launched in October,…
120 mn+ mobile users in India use in-built ad-blockers: Ambika…
Ambika Sharma, Founder, Pulp Strategy, traces the growing use of ad-blockers by…
Brand Building 101: How Content Marketing May Spark Great Consumer…
Content marketing is defined as a strategic marketing approach focused on creating…
Its A Mobile-First World: Why Marketers Should Make The Leap
As per the report by Mary Meeker, marketers missed the opportunity of…
What do a marketing company, a Saas platform and a…
This army brat, who neither had the luxury nor the desire of…
Creating a social media footprint from scratch for start-ups
The most common reason why brand’s social media outreach fails is due…
Start-up hits the road to map biking trails
Ambika Sharma, an avid biker, faced many challenges when she decided to…
How Startups Are Building Strong Office Cultures
he augment of startups in India has led us into perceiving jobs…
Funding Is Overrated
Ambika believes that today’s startup stories are full of steep rise and…
Trails Of India Victorious At The DMAi Echo And IDMA…
Trails Of India has been successful in building its lifestyle and social…
Indian Market Agency providing Offline & Online Range of Integrated…
Led by a highly experienced management team, they choose to follow a…
Mobile is a personal relationship brands have with consumers: Ambika…
A thoroughbred marketing professional with an experience of 15+years, in new age…
Millennial Marketing and Why It Needs to be Planned Differently?
We made a shift in the traditional marketing route by adapting to…
Pulp Strategy Has Officially Launched Trails of India
Pulp Strategy has officially launched Trails of India - an exclusive social…
The Bike Ride
Biking is liberating. The open roads, the constant urge to be on…
Jiva Ayurveda appoints Pulp Strategy as its digital agency
Pulp Strategy, a full service integrated marketing and communications agency, has bagged…
Pulp Strategy launches cloud-based DIY app creation platform, Instappy
equips users with a set of intuitive tools, a host of easy…
Indian startup develops cloud-based app developing platform
Instappy will open up the mobile commerce market for businesses without them…
Pulp Strategy launches Instappy, a cloud based mobile app creation…
Instappy is an affordable and intuitive tool which enables users to build…
App and Running in Two Days
DIY tools and robust platforms capable of creating multiple apps are considerably…
Should you keep tabs on your child's tablet and smartphone…
It’s common for parents to hand touchscreen devices to pacify children throwing…
Kids spend 20 hours a week on mobile apps, says…
Your toddler may be more hooked to your mobile phone than you…
Pulp Strategy executes SpeedStyle for Philips Consumer Lifestyle India
Pulp Strategy Communications managed and executed SpeedStyle for Philips Consumer Lifestyle India.The…
Little Technological Wonders
A recent study conducted by experiential marketing firm Pulp Strategy, shed some…
Pulp Strategy Communications bags 3 Youth Marketing Awards 2015 at…
Pulp Strategy Communications, a multi-award-winning full service agency in the realm of…
Usage of mobile apps by kids below 5 years age…
In the recent research kids in the age group below 5 years…
Technology serves enterprise to obtain utmost for brand activation services
The brand activation of a product through marketing across multiple channels creates…
All human communication in the near future will be managed…
Pulp Strategy Communications is known for the effective use of digital and…
Catch them young
A recent study conducted by Pulp Strategy shows that 97 per cent…
The appification of marketing
A report, based on the findings of Pulp Strategy’s independent research, shows…
Ad-tech Cos Bridge Language Barrier for Target Users
Advertising technology companies are coming up with strategies and products targeted at…
Ambika Sharma - Pulp Strategy Communications
Ambika Sharma, a thorough bred marketing professional with an experience of more…
The appification of marketing
A new research in relation to mobile applications has focused on a…
Riding the hashtag trend
If 2014 threw up some hot trends, then '#hashtags' would surely be…
Targeted Marketing: A tool to streamline retailing
Marketing lies at the heart of any successful business. There are various…
The number game
Last month just a few days before Diwali, cola maker PepsiCo India…
Celebrating the contribution of women entrepreneurs
If there is a mountain to climb, a channel to swim, a…
Philips’ silent film on breast cancer hits home
Ambika Sharma, Founder, Pulp Strategy, believes that the ‘silent’ touch to the…
Life is one big adventure for communication strategist Ambika Sharma
Being a child of second generation fauji, Ambika Sharma had to pack…
Meet Ambika Sharma, Founder of Pulp Strategy, marketer, avid biker,…
She doesn’t have ten hands like Goddess Durga, yet she deftly manages…
Uber replacing its existing fleet of Mercedes, BMW cars with…
Taxi hailing app Uber which made a splash last year debuting with…
Satyamev Jayate ‘Mumkin Hai’ promos make a strong impact on…
Ambika Sharma, Founder & Managing Director, Pulp Strategy Communications, observed, “The promos…
Riding it high
A thorough bred marketing professional with an experience of over 15 years…
Future Ready
“Talent, keen understanding of the local market, focused expertise and the hunger…
Ten Questions for Ambika Sharma
Co-founder and CEO of marketing communications agency Pulp Strategy says impatience is…
From conversations to conversions: Rethinking the walled gardened approach to…
For all the marketing's obssession with return on investment, social media so…
Online, mobile ads turn costlier
Keeping in line with Prime Minister Narendra Modi's thrust on digital media,…
Online, mobile ads turn costlier
Keeping in line with Prime Minister Narendra Modi's thrust on digital media,…
Philips Personal Care announces Arjun Kapoor as brand ambassador
Philips India has announced Arjun Kapoor as the brand ambassador of its…
Make in India: A Marketing Lesson in Disguise
Prime Minister Narendra Modi's 'Make in India' campaign is an ambitious initiative…
Pulp Strategy launches Near Field Communication solutions for clients
In order to enhance the consumer experience and prolong engagement with the…
Pulp Strategy powers Yebhi.com with NFC
Pulp Strategy Communications has launched Near Field Communication based engagement solutions, allowing brands to engage…
Pulp Strategy Takes Youth Marketing to a New Level with…
In the realm of new technologies, Near Field Communication (NFC) has clear…
Pulp Strategy Communications Launches NFC Based Engagement Solutions
To enhance the consumer experience and prolong the engagement with the consumer,…
Pulp Strategy Takes Youth Marketing to a New Level with…
To enhance the consumer experience and prolong the engagement with the consumer, Pulp…
Pulp Strategy Takes Youth Marketing to a New Level with…
n the realm of new technologies, Near Field Communication (NFC) has clear…
Pulp Strategy Takes Youth Marketing to a New Level with…
In the realm of new technologies, Near Field Communication (NFC) has clear…
Pulp Strategy Takes Youth Marketing to a New Level with…
In the realm of new technologies, Near Field Communication (NFC) has clear…
Pulp Strategy Takes Youth Marketing to a New Level with…
o enhance the consumer experience and prolong the engagement with the consumer, Pulp…
Pulp Strategy Takes Youth Marketing to a New Level with…
In the realm of new technologies, Near Field Communication (NFC) has clear…
Pulp Strategy named ‘Youth Marketing Agency of the Year’
Pulp Strategy was given the ‘Youth Marketing Agency of the Year’ award…
Pulp Strategy named Youth Marketing Agency of the Year at…
Pulp Strategy was awarded with the ‘Youth Marketing Agency of the Year’…
LinkedIn Introduces Power Profiles 2012
Today LinkedIn is more than just finding jobs. It’s about connecting to…
Exclusive | 1 year, 17 awards and counting: Pulp Strategy\\'s…
Pulp Strategy has proved it’s mettle once again. With already a string…
Bates and JWT hold the baton for India at the…
JWT and Bates Sercon have won silver metals for their work on…
Pulp Strategy wins Bronze at the MAA Globe Awards 2012
Pulp Strategy Communications has added another feather in its cap with a…
Four Indian agencies score at the MAA Worldwide Globe Awards
The 27th MAA Worldwide Globe Awards was held on Oct. 15 at…
Pulp Strategy brings home a Globe
Pulp Strategy Communications has added another feather to its cap by securing…
Pulp Strategy bags bronze at Globe Awards!
Pulp Strategy Communications has added another feather in its cap with a…
Yahoo India’s Learn with Yahoo campaign bags Bronze at MAA…
Yahoo India’s Learn with Yahoo campaign has bagged a Bronze the MAA…
The Anchor: 6 things marketers must keep in mind while…
Everyone is on social media; we need to be present too! While…
https://www.pulpstrategy.com/wp-content/uploads/press/pdf/1423839700_SevenGoldsforIndia.pdf
Pulp Strategy has added NEC India Pvt. Ltd. to its client roster.…
Pulp Strategy adds NEC India to its clients kitty
Pulp won the business pursuant to a multiple agency pitch thereby adding…
Pulp Strategy adds NEC India to its client kitty, executes…
Pulp Strategy, a full-service experiential marketing and communications agency, has won the…
Pulp Strategy adds NEC India to its client kitty, executes…
Pulp Strategy Communications won the business pursuant to a multiple agency pitch…
Augmented reality application focuses on young consumers
Pulp Strategy Communications, an experiential marketing and digital communications agency, has launched…
Pulp Strategy launches augmented reality mobile app
Pulp Strategy Communications has launched its Layar based mobile application. The application…
Pulp Strategy launches augmented reality mobile app
Pulp Strategy Communications has launched its augmented reality mobile app, which is…
Pulp Strategy launches mobile app exclusive for its clients
Pulp Strategy Communications announced the launch of its Layar based mobile application,…
Pulp Strategy launches Augmented Reality app
Augmented reality (AR) is the new buzzword and augmented reality games have…
Pulp Strategy introduces new dimension to experiential marketing campaigns!
Pulp Strategy Communications launched its Layar based mobile application. The application is…
Pulp Strategy bags three metals at the PMAA Awards 2012
Pulp Strategy Communications won a 'Gold', 'Silver' and 'Bronze' each at the…
Seven Golds for India at PMAA Dragons of Asia 2012
Indian agencies bagged seven Gold, six Silver and seven Bronze trophies at…
India wins big at PMAA 2012
The Promotion Marketing Awards of Asia (PMAA) – ‘The Dragons of Asia’…
Pulp Strategy bags three metals at the PMAA awards 2012…
Pulp Strategy Communications won gold, silver and bronze each at the PMAA…
Pulp Strategy bags three metals at the PMAA 2012
Pulp Strategy Communications won gold, silver and bronze each at the PMAA…
PMAA Dragons of Asia felicitates Indian agencies
The 2012 PMAA Dragons of Asia awards were held on July 26…
Pulp Strategy attains multiple victories at the CMO Asia Awards…
Pulp Strategy Communications proves its mettle, yet again, by bagging five awards…
Experiential Marketing is Pulp Strategy Communications’ Answer to Consumer Outreach…
With the changing weather in the marketing industry pointing in the direction…
Our youth, our future Brand Ambassadors: Pulp Strategy\\'s Ambika Sharma
Ambika Sharma, Managing Director & CEO, Pulp Strategy Communications is amongst the…
On campus it’s all one big commercial
A few academic sessions ago, while conducting a focus group session with…
Pulp Strategy CEO, Ambika Sharma: Result Orientation Key To A…
Ambika Sharma, Managing Director and CEO, Pulp Strategy was one of the…
Kids – Influencers of today & consumers of the future
There was a time when parents used to take their kids shopping.…
Entrepreneurship is a State of Mind: Pulp Strategy’s Ambika Sharma
Ambika Sharma, Managing Director & CEO, Pulp Strategy Communications is amongst the…
Entrepreneurship is a State of Mind: Pulp Strategy’s Ambika Sharma
Ambika Sharma, Managing Director & CEO, Pulp Strategy Communications is amongst the…
Discover your potential: Intel\\'s Sandeep Arora
A PC is an endless discovery - It’s where you can do…
PMAA invites senior jury members to 2012 panel; Ambika Sharma…
This year certainly is the 'Year of the Dragon'! The 13th Promotion…
PMAA invites Sr. Jury Members to 2012 panel of The…
This year certainly is the Year of the Dragon!! The 13th Promotion…
Ambika Sharma on jury panel for PMAA 2012
The 13th edition of the Promotion Marketing Awards of Asia (PMAA) will…
Promotion Marketing Awards of Asia invites senior jury members to…
Ambika sharma, managing director and CEO of Pulp Strategy communications, who is…
Pulp Strategy Communications bags the Digital business pitch for Barista…
Pulp Strategy Communications has won the mandate for the Digital Media and…
Pulp Strategy Communications wins the activation and digital business of…
Pulp Strategy Communications has won the mandate for the activation and digital…
Pulp Strategy wins Digital Media mandate for Lavazza
Pulp Strategy Communications has won the mandate for the Digital Media and…
Pulp Strategy Communications bags Barista Lavazzas digital biz
Pulp Strategy Communications has won the digital account of Barista Lavazza following…
Pulp Strategy wins digital duties of Barista Lavazza India
Pulp Strategy has won the digital and activation business of Barista Lavazza…
Pulp Strategy bags Barista Lavazza
Pulp Strategy Communications Pvt Ltd has won the Barista Lavazza account following…
Pulp Strategy Communications wins digital mandate for Barista Lavazza
Pulp Strategy Communications has won the digital media and activation mandate for…
Brands today cannot afford not to be active on social…
Ever been to a music festival on the beach where marketers bide…
Flash mobs – a hit?
A group of people appear out of nowhere, embark on a choreographed…
Flash mob: a new marketing tool?
Big corporate and production houses have found a new publicity tool in…
Pulp Strategy delighted festival goers at the Sunburn festival 2011
Pulp Strategy Communications, a full service experiential marketing and communications, agency, created…
Flash mobs Don a corporate hue
The flash mob phenomenon is rearing its head in unexpected locations, taking…
World Brand Congress 2011 concludes in Mumbai
A yearly fixture since its inception in 1999, the World Brand Congress…
Pulp Strategy Communications shines as Agency of the Year at…
Pulp Strategy Communications, the full service experiential marketing and communications agency specialising…
7 value adds by an agency to client’s wish list
Value is the bottom line with any brand agency relationship- we need…
Interview: Ambika Sharma, Founder, Pulp strategy
Last month, Ambika Sharma bid adieu to her cushiony job as the…
Former Jagran Solutions COO starts up Pulp Strategy Communications
Ambika Sharma, the erstwhile COO of Jagran Solutions, has taken the path…
A Dream is Born: Ambika Sharma launches Pulp Strategy
Embarking on the road to entrepreneurship, Ambika Sharma has started her own…
