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Product Enhancement Company Combining vision and technology to deliver cost-effective solutions.

Design, data and product architecture is at the heart of product engineering. An in-depth understanding of consumer behaviour is critical for designing, developing and optimizing a product. At Pulp Strategy, we combine our engineering DNA, innovation culture and design capabilities to deliver intuitive solutions that can turn your complex business challenges into real business opportunities.

The Spotlight: Stories
of Success and Innovation

Luxury Campaign Excellence
Zoya's The Heroine's Journey

Zoya’s ‘The Heroine’s Journey’ campaign beautifully wove storytelling, technology, and artistry to create an unforgettable experience. It empowered women to embrace luxury, surpassing engagement goals and redefining premium wearable artistry.
View Case Study

Redefining Gen Z Dental Care
Dabur Charcoal’s Winning Strategy

More Right Swipes with Dabur Charcoal, the #ChooseBlackForWhite campaign reimagined charcoal in dental care, resonating deeply with Gen Z by tapping into modern dating culture.
View Case Study

Transforming Partner Engagement
Microsoft Azure’s Award-Winning Journey

Cloud Champions 11 – Three Award-Winning Power-Packed Seasons. A four-time award-winning campaign, delivering three seasons of transformative consulting. Impacting 90+ cities, our strategies reshaped partner engagement and set new industry standards.
View Case Study

Avon India
Building a Social Media Brand of the Year

Avon transformed from having a minimal digital presence to winning Social Media Brand of the Year at the Sammies. Through targeted micro and macro influencer strategies, we built a vibrant millennial community.
View Case Study

Comprehensive, secure, and time-tested Product Engineering Services

Product Engineering Consulting
Our experts use the best-suiting tech stack and product modernization options to help accelerate business transformation and ensure growth.
Product Modernization Services
We leverage our years of experience and expertise in product modernization to help your business overcome challenges such as scalability, security, process redundancies, efficiency and high operational expenses.
Software Development Outsourcing Services
We assess your business's current requirements with our extensive experience in cross-functional resources and Software Development Outsourcing Services. Based on that, we develop a structured set of recommendations on the right technology platform to help you define the product roadmap and transition strategy.
Product Marketing Services
Our strategists work closely with your product management team to devise and implement an effective marketing plan for your newly developed product.
DevOps Services
Transform your Product Development process through our DevOps consulting services. We offer our deep industry insights to facilitate product development.
Product Testing Services
Our testing services include a comprehensive portfolio of business-driven quality assurance testing services. We use model testing and functional and non-functional testing to ensure that your applications are secure and optimally functioning.
Mobilization
You can access your business on the go with our mobility services without having to worry about the security of your data. Mobilization services enable you to extend your products to mobile devices and avail the benefits.
Product Maintenance Services
Being your product enhancement company, we stand with you throughout the product development cycle and beyond. In case you have any queries regarding your product, we will always be there to assist you.

Partner with us to develop cutting-edge products

A more than decade-long experience in working with the biggest brands and promising startups worldwide has given us a deep understanding of modern technology, consumers and user behaviour. When you partner with us to meet your product engineering requirements, we bring this valuable experience to develop world-class products that help meet your business goals.

Why choose Product Engineering?

Product process and regulatory compliance
On-time Product delivery
Responsive products
Budget-friendly
Highly secured

Integrations

That speed up your development Timeline

Beacon Integration
GPS/Navigation Integration
Live chat
MDM Integration
Payment Gateway
AR/Machine Learning
Wearable Integration
Analytics
CMS
Custom API Integration

Our Product Development process

Our strategists are firmly positioned as your Agile software development partner to keep you competitive and accelerate your customer acquisition efforts.

Inquire & Analyze

Explain/justify needs
Identify/prioritize research
Analyze existing product range
Summarize research analysis

Develop Ideas

Develop design specs
Conceive design ideas
Present justify final design
Develop drawings/diagrams

Assess solution

Develop testing methods
Evaluate solution success
Suggest revisions/upgrades
Explain solution impact

Create Solution

Construct logical plans
Develop technical skills
Follow plan to create solution
Justify design changes

Frequently Asked Questions

What is Software enhancement?
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A Software enhancement is any product change or upgrade that increases the software's capabilities and user value beyond the previous state.
What is a Product feature?
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A product feature is a trait that delivers value to end-users and differentiates a product in the market.
What does Product Development mean?
+-

Product Development is the product’s entire journey. From idea, conceptualization to final launch, the process is known as Product Development
What is Product Quality?
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Product Quality is the perception of the degree to which the product meets the customer’s requirements.
What are the steps of Product development?
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The steps of Product Development are: • Idea generation • Screening • Concept development • Product development • Testing • Commercialization
What are Product Engineering Services?
+-

Product Engineering Services is the engineering consulting activity using various hardware, embedded software, IT services and solutions to design and develop products.

Get a Consultation

Innovate and Engineer the future with Product Engineering Services

Product Enhancement Company Combining vision and technology to deliver cost-effective solutions.

The Spotlight: Stories
of Success and Innovation

Zoya's The Heroine's Journey

Dabur Charcoal’s Winning Strategy

Microsoft Azure’s Award-Winning Journey

Building a Social Media Brand of the Year

Comprehensive, secure, and time-tested Product Engineering Services

Product Engineering Consulting

Product Modernization Services

Software Development Outsourcing Services

Product Marketing Services

DevOps Services

Product Testing Services

Mobilization

Product Maintenance Services