Inside Sales Executive – Inbound B2B | Martech, AI & Digital Strategy 

About Pulp Strategy 

Pulp Strategy is a full-stack digital agency and innovation powerhouse, building strategic Digital, MarTech and AI-powered solutions for enterprise and mid-market brands. Our proprietary platforms, including Channel Command™, NeuroRank™, Yukti AI, and Jaldi Engage™, are transforming channel ecosystems, driving LLM SEO dominance, and automating demo-led conversions for B2B clients globally. 

Role Overview 

This is not a tele-calling or cold-calling role.
You will manage qualified inbound leads, run strategic discovery coordination, and ensure seamless proposal handovers by working closely with the Strategy team. The leads are pre-qualified through companies’ campaigns, AI tools, demo workflows, and thought leadership efforts. 

The goal: ensure funnel velocity, timely proposal coordination, and support high-value closures. 

Key Responsibilities 

Inbound Lead Qualification 

• Review and qualify inbound leads from marketing, website demos, LLM SEO flows, or founder networks 

• Score and prioritize leads using firmographics, urgency, and solution fit 

• Maintain hygiene in CRM (e.g., Zoho) with updated lead stages and notes 

Discovery, Coordination & Proposal Handoff 

• Schedule and confirm discovery meetings with Strategy, Product, or Founder 

• Prepare internal briefs on each lead, industry, persona, past interactions, urgency 

• Coordinate with the Strategy team to prepare and dispatch tailored proposals, pitch decks, or demos. Or prepare commercial proposals  

• Track proposal follow-ups, next-step commitments, and secure feedback from clients 

Lead Engagement & Communication 

• Maintain structured, professional communication with prospects via email, LinkedIn, and WhatsApp 

• Respond to queries with speed and clarity 

• Ensure all client-facing touchpoints are logged in CRM with accuracy 

Funnel Reporting & Insights 

• Share weekly updates on: 

• MQL to SQL conversion 

• Proposal tracking 

• Meeting-to-deal velocity 

• Flag delays, drop-offs, or red signals proactively to Business Head 

Platform Familiarity (Training Provided) 

• Learn and be able to explain value of: 

• NeuroRank™ (LLM SEO engine) 

• Channel Command™ (partner ecosystem automation) 

• Yukti AI (autonomous demo agent) 

• Jaldi Engage™ (AI-integrated WhatsApp CRM) 

• Digital and GTM Strategy  

Ideal Candidate Profile 

• 2–3 years of experience in inside sales or pre-sales in a B2B, MarTech, SaaS, or digital agency environment 

• Excellent communication, fluent in email, LinkedIn, and professional verbal interactions 

• Quick learner, eager to work on AI-led solutions and IP-based selling 

• High attention to detail, task tracking, and ownership of outcomes 

• Confident working with CXOs, marketing heads, and enterprise personas 

• Familiarity with CRM tools (HubSpot, Zoho, etc.) and funnel dashboards 

What This Role Does Not Involve 

• ❌ No cold calling 

• ❌ No mass email campaigns 

• ❌ No aggressive tele-sales scripting 

Compensation & Growth 

• Base CTC: +   Performance Incentives: Based on revenue and deal close 

• Growth Path: Progression to Strategy, Pre-Sales Consultant, or Account Success Manager within 12–18 months 

Work Culture & Environment 

• Fast-paced, entrepreneurial environment with direct access to founders 

• Innovation-led: You will learn frameworks that don’t exist in traditional agencies 

• Daily exposure to advanced AI tools, high-value deals, and CXO-level conversations