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  • Fresh Off The Keyboard

    The digital revolution has empowered today’s consumers. With competition on the rise and brand loyalty taking a back seat, customers don’t think twice before shifting brands. If brands don’t look after their customers well, chances are that they will abandon the brand in question. Brands, therefore, need to have a customer-centric approach to retain their current customer base. Hence, it is vital for businesses to devise ways and means to retain customers. A Customer Relationship Management (CRM) system can provide significant help in achieving this objective.

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    Posted by On October 20, 2020

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