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Pulp Strategy Communications Launches NFC Based Engagement Solutions

Wireless Duniya, 31 May 2013

pulpstrategyofficeTo enhance the consumer experience and prolong the engagement with the consumer, Pulp Strategy Communications launched NFC based engagement solutions, therefore, allowing brands to engage with consumers in an interesting and meaningful way on a realtime basis. Near Field Communication is wireless technology for smart phones and similar devices to share information via touch. With smart phone penetration at 10% in India, the stage is set for creating unique experiences and enhanced engagement campaigns for consumers.