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Technology serves enterprise to obtain utmost for brand activation services

IndiaRetaling.com, 27 Feb 2015

GlobeThe brand activation of a product through marketing across multiple channels creates a lot of data base. However organising and activating the right data assets to maximize cross-channel performance is a challenge. In order to better understand the target audiences, optimize sales and minimize marketing wastes, it is mandatory for a brand today to align with digital activation and reporting.